The rise of premium coliving: why is this model so attractive?

Premium coliving is booming in Europe. This concept, which combines high-end accommodation, exclusive services and a dynamic community, meets the new expectations of young professionals, expatriates and digital nomads. But why is this model so appealing? Let’s take a look at this booming phenomenon.

Premium coliving is aimed at people seeking flexibility, comfort and enriching experiences. Unlike traditional rental, this model offers furnished living spaces, with high-end amenities and included services (housekeeping, broadband internet, concierge service, coworking spaces, etc.).

With the rise of telecommuting and nomadic lifestyles, more and more professionals are looking for housing solutions that adapt to their needs, without the administrative and financial constraints of a traditional lease. Premium coliving lets them settle in immediately, in a functional and optimized living environment.

In many major European cities such as London, Paris, Berlin and Barcelona, the housing crisis is making itself felt. Access to rental accommodation is becoming increasingly complex due to high rents and the demands of landlords. Coliving provides a turnkey solution that makes it easier for newcomers to settle in, without the need for a guarantor or long-term commitment.

By pooling certain spaces and services, this model optimizes costs while offering an exceptional living environment. What’s more, it attracts real estate investors who see coliving as a profitable and sustainable alternative to traditional rental models.

One of the major assets of premium coliving is the community experience. Unlike traditional rentals, coliving residences encourage social and professional interaction thanks to carefully designed common spaces: lounges, shared kitchens, rooftops, gyms and sometimes even spas or swimming pools.

These spaces are designed to encourage conviviality and networking. Many residents find professional opportunities, lasting friendships and even entrepreneurial collaborations. This approach creates a stimulating and enriching environment, ideal for people moving to a new city.

 

The premium coliving market continues to expand, driven by growing demand and constant innovation. Operators are vying with each other to offer exclusive services: community management applications, private events, partnerships with premium brands, subscriptions to wellness services, and more.

According to a study by JLL, the coliving market in Europe could reach several billion euros in the next few years. The appeal of this lifestyle is no longer confined to major capitals; premium coliving residences are also beginning to emerge in medium-sized cities.

Premium coliving also incorporates an ecological dimension. By sharing space and resources, it reduces the carbon footprint of traditional housing. Many residences adopt eco-responsible practices such as optimized energy management, the use of sustainable materials and recycling initiatives.

This approach appeals to customers who are sensitive to environmental issues and want to minimize their ecological impact while enjoying a pleasant living environment.

In conclusion, the rise of premium coliving in Europe is a response to growing demand for flexible, comfortable and connected housing solutions. Thanks to its innovative approach, it is attracting a new generation of tenants looking for a more dynamic and rewarding lifestyle. Driven by changing working patterns, a changing real estate market and a desire to live differently, premium coliving looks set for a bright future.

Thinking of experimenting with this lifestyle? Discover our premium coliving offers and join a community that shares your values and aspirations!